Monday, April 3, 2017

Using Disruption to our Advantage

Participants were encouraged to add their wishes, hopes and dreams for the future to this wishing tree at an annual corporate celebration event. What would you wish for? 

We live in disruptive times, and the idea we could just make a wish, and have it come true, is both idealistic and desirable. I have been doing some writing about disruptive times, and include the links below. 

For Corporate Meetings Network, the Power of Events in Disruptive Times  When “unpredictable” is the new buzzword for the economy, everyone in the meetings and events industry should be a little nervous.
We have been through cutbacks, recessions, governances, regulations, and threats from both Mother Nature and other humans, all forever changing our ability to deliver hospitality to our guests in the way we (and our clients) feel they are most deserving of. Yet, as humans, we still travel, meet, attend events, and celebrate all that life brings us.

Disruption at Meetings and Events  As human beings, we have been innovating since the beginning of time, from the invention of the wheel, to trade routes, the industrial revolution…. you get the point. Our pace of innovation has rapidly accelerated with the digital age and the sheer number of people on the planet – as inventors and consumers. We understand more about human response to marketing and to experiences than we ever have, and we have the greatest opportunity to use all of this knowledge to elevate experiences, making them more relevant, memorable, and useful than ever before. What we can’t do is expect that anything will stay the same. It won’t.

How are you and your organization moving forward?

No comments:

Post a Comment